If you’re running an eCommerce store, you’ll probably already know how difficult it can be to get your products and your store visible online, especially when you’re just starting out. When you haven’t got an unlimited marketing or advertising budget, it might seem impossible to get your products or services seen – but with so many new avenues for marketing online, it’s actually easier...
So, you have started your carpet cleaning business and the first few clients have been a roaring success. Everything looks fantastic but you realize that you can still take more work on and have plenty of excess capacity! What to do? You wonder how you can attract more customers and market your carpet cleaning business successfully? One of the most effective ways to do this is to use digital...
Keywords are absolutely essential when it comes to SEO performance. Your keywords help Google and other search engines understand what your website is about, which makes it easier for your site to rank within the right niche. Having keywords placed correctly also makes it easier for visitors and users to navigate your site, so it’s non-negotiable if you want to SEO-optimise your website.In...
If you know anything about SEO, you’ll already know that having lots of 404 error pages on your website is a big no-no. 404 error pages negatively impact the user experience, and can even negatively impact your bounce rate. And when Google’s bots crawl your site, having an excessive number of 404 error pages can negatively impact your site’s reliability – and perhaps even your ranking....
Whether you’re a seasoned pro or just getting started with your blog, one thing is for sure – you want increased traffic. While there are many ways to go about this, one of the best ways is to use blog comments. By taking the time to comment on other blogs in your industry, you can build relationships with other bloggers and attract new readers to your blog. Commenting on popular...
Offline marketing methods like business directory listings and word of mouth play an important role in the success of dental clinics. Many people will simply choose a dentist surgery because their family uses it, or because they found it in the yellow pages and it’s nearby. That only accounts for a percentage of your potential customer base though and if you want a steady influx of new...