ClickSlice: The Industry-Leading Ecommerce PPC Agency

Ecommerce pay-per-click (PPC) ads are a type of online advertising that allows ecommerce businesses to place ads on search engine results pages, social media platforms, or other websites. With a PPC online marketing campaign, you only pay when someone clicks on your ads, making it cost-effective to drive traffic to your website and see instant results rapidly.

A successful PPC campaign for ecommerce embraces all types of digital marketing, including Google Ads, social media marketing channels and Amazon advertising, if required. We deliver that at ClickSlice, one of the UK’s best ecommerce PPC agencies.

The primary benefit of ecommerce PPC ads is the instant increase in potential customers they bring to your business.

Running an ecommerce PPC campaign will increase your visibility, drive targeted traffic to your website landing pages, and ultimately boost your sales. By targeting users who are already interested in your products and who are searching for your keywords, you can achieve a much higher conversion rate faster than relying on other marketing strategies and benefit from a better ROI.

es. SEO and PPC work in harmony – it isn’t an either/or decision.

On the one hand, having an SEO strategy in place is critical to building brand and domain authority and helping drive organic traffic. But for an immediate increase in traffic to your landing pages, a PPC campaign is fundamental. Over the long term, SEO offers better ROI than PPC, but in the short term, PPC gives immediate results and a welcome boost to revenue.

The most successful ecommerce brands don’t just rely on one or the other. They have a comprehensive SEO strategy that brings organic site visitors, and they use PPC campaigns to attract traffic and retarget clicks back into conversions.

Working with one of the best ecommerce PPC agencies is a surefire way to reach your marketing objectives faster than attempting to manage your PPC solo.

A PPC agency like ClickSlice can help your ecommerce business by providing our expertise in keyword research, ad copywriting, bid management, and campaign optimisation. We can also help you track your campaigns and analyse your data to ensure that you are getting the best results possible.

Ecommerce businesses like yours have a whole host of PPC platforms available to them, including Google Ads (formerly known as Google Adwords), Bing Ads, Facebook Ads, Instagram Ads, and Amazon Ads. Each platform offers unique targeting options and features that can help you reach your target audience and achieve your business goals.

When you start working with ClickSlice, we’ll help you to decide which platform is best for your business objectives and which kind of ads are best suited to which platforms.

To create a successful ecommerce PPC ad campaign, you should conduct thorough keyword research, create compelling ad copy, build outstanding landing pages on your website, then optimise your bids, track your results, and finally view the metrics to make tweaks to the ad copy and visuals. Then, repeat the process once more.

The reality is that managing PPC is a time-consuming and complex job. Coming first in the search results is not easy! This is the reason why many ecommerce businesses choose to hire ClickSlice as their PPC marketing agency. Working with us can guarantee the best results out of your marketing budget, and save your team the time and effort that running a complex campaign requires.

To measure the success of your ecommerce PPC ad campaign, ClickSlice always tracks your key performance indicators such as clicks, impressions, click-through rate, conversion rate, and cost per conversion. We generate these stats in monthly reports for you to keep track of how your campaigns are performing and see for yourself the increases in sales we are generating.

Beyond this, we help you set up and analyse these metrics in the long term, perhaps by installing software on your website to track user engagement or identify missed opportunities for conversions. Ultimately, ClickSlice has a range of metrics that we focus on to ensure that your campaigns are performing well.

While having a website is ideal for an ecommerce PPC campaign, some platforms like Amazon and Google Shopping allow you to run campaigns without a website. However, it’s essential to consult your ClickSlice dedicated account manager to determine if this approach suits your business.

It might be that we can help you get your website performing at an optimal level and then help you use this to grow via a combination of SEO and PPC. This is a great long-term strategy for results.

While some PPC experts can charge a lot, ClickSlice is a digital marketing agency that can work within your budget and help you get the most from it, big or small.

You don’t need a huge budget for ecommerce PPC, although, like anything, PPC does require some investment. If budget is a concern for you, talk to our team today. We’ll help you understand what you can realistically expect from your budget, and we’ll create campaigns that are 100% tailored to your budget, goals, and target audience.

Talk to our team now.

You don’t just have to be an ecommerce company to see results from PPC. Physical stores in the UK and internationally can also benefit from running a PPC campaign. This means local businesses like hairdressers, plumbers, tutoring services and local products can see a massive benefit from partnering with ClickSlice.

Ecommerce PPC can drive foot traffic to your physical store or location by promoting local inventory and in-store deals. We can also help you get set up selling products online too, helping you reach your potential customers wherever they are.

Overall, by targeting local keywords, an ecommerce digital marketing agency can help you implement location-based targeting to reach customers in your area.

100%! Ecommerce PPC ads allow you to target specific demographics, such as age, gender, and even location, if you run a brick-and-mortar store.

In fact, it’s one of the most valuable forms of advertising for this reason. PPC can allow you to drill down into data, such as whether this customer has visited your store before, and help you retarget your campaign based on their data.

One of the first things we’ll do when we work on your campaigns is help you to identify and target your ideal audience to maximise the reach and effectiveness of your ads and increase your ROI.

Ecommerce PPC campaigns do not directly affect your organic search rankings.

However, a successful PPC campaign can indirectly impact your SERP rankings by driving traffic to your site and increasing engagement signals like click-through rate and time on site.

If you’re looking to increase online traffic as well as drive paid traffic to your site, then talk to our team now. We can help you use SEO and PPC in tandem to get sustainable, long-term results from your marketing spend, and increase important factors on your website like your domain authority and click-through rate.

ecause we’re the best!

Hiring us as a PPC agency for your ecommerce business can save you time, money, and the endless frustration of trying to get your ads right.

Our experienced ecommerce team has the expertise and tools necessary to create and manage effective ad campaigns for you, freeing up your time to focus on other aspects of your business. We’ll also help you achieve a better ROAS and increase your sales. Leave it to the experts, and start to work with ClickSlice now.