Local SEO is absolutely essential for any company in London that wants to claim a great ROI from the web. Make your local online presence boom with poven local SEO strategies by ClickSlice.
FS Drainage is a fast growing drainage company covering London and surrounding areas. They specialise in drain unblocking, CCTV inspections and ancillary services. We were already working with FS Drainage on their SEO efforts when they asked if we could supplement this by also managing their paid search account As well as increasing lead flow and reducing the cost per lead.
Local SEO (search engine optimisation) refers to the optimisation of a website and its online presence to rank higher in search engine results pages (SERPs) for searches related to a specific location.
The aim of local SEO is to make it easier for local customers to find a business online when searching for products or services in their area. By building a local presence on search engines and social media, a local business can attract customers who are searching for their product of service.
This type of search engine optimization focuses on factors such as the business’s Google My Business listing, local business listings and testimonials, and online reviews, as well as traditional SEO factors such as website structure and content. By optimising for local search results, a business can improve its visibility and attract more local customers, which can lead to more traffic, leads, and sales.
Local content marketing is a crucial aspect for local businesses as it helps them connect with their target audience and establish their brand as a trusted and relevant source of information in their community.
This type of local SEO marketing strategy by ClickSlice involves creating and publishing content that is specific to the local area, such as local events, news, and trends, to improve local visibility, build brand awareness, drive traffic and engagement, and boost local SEO. It may use content such as local citations, online directories, Google Maps, local listings and aim to answer questions from potential customers seeking local information.
By incorporating local keywords and details into their content, local businesses can improve their ranking in local search engine results and attract more customers from their area by building a stronger web presence. Consistently creating and sharing valuable, locally focused content can help local businesses establish their brand as a trusted and knowledgeable source of information in their community, leading to increased traffic, leads, and sales.
Of course at ClickSlice, we believe we are the best local SEO agency in London!
Our team of experienced SEO professionals has a proven track record of delivering results for local businesses in London and around the world via our comprehensive local SEO package.
We specialise in local SEO and have a deep understanding of the strategies and tactics that are needed to help local businesses rank higher in local search engine results. Whether you’re looking to improve your visibility in local searches, drive more traffic to your website, or boost your online reputation, our team of experts is here to help by creating a consistent local SEO strategy for you to implement.
Contact us today to learn more about how we can help your local business succeed with local SEO.
Yes, local SEO is important if you run your business through brick and mortar stores as it helps improve your visibility in local search results and attract nearby customers. Wherever your business location, if you want to attract customers you will need a good local SEO strategy.
Local SEO helps to improve your search engine visibility for users who search for products or services in your area. This is known as local intent. It involves optimising your website and online presence to rank higher in search results for keywords related to your business, such as the name of your store and the products or services you offer.
By improving your local SEO and general organic SEO, you can increase your chances of appearing in local search results, maps, and directories. This can lead to more foot traffic and increased sales for your physical store. So, if you want to reach nearby customers, local SEO is a necessary component of your marketing strategy.
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Article by:
Joshua George is the founder of ClickSlice, an SEO Agency based in London, UK.
He has eight years of experience as an SEO Consultant and was recently hired by the UK government for SEO training. Joshua also owns the best-selling SEO course on Udemy, and has taught SEO to over 100,000 students.
His work has been featured in Forbes, Entrepreneur, AgencyAnalytics, Wix and lots more other reputable publications.
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