Paid Search/SEO Process
Discover our Customer Journey from our initial call to the final stage of implementation and success
To understand the current paid ads situation in your industry, our in-house keyword research team performs an in-depth research and analysis for your specific campaign.
We look for the “low hanging fruit” keyword ideas that your competitors may have missed, whilst also analysing Google’s ad stats to paint a broader picture as to what the data is telling us.
Then, we’ll select the keywords we suggest you target, based on our expertise and your business objectives.
We’ll set up everything required to ensure your campaign is a success, including set up of:
– Location targeting
– Conversion tracking
We can also advise you on landing page designs at no additional cost.
Depending on the strategy we decide to take for your business, we’ll be targeting either bottom of the funnel traffic or both the bottom and top of the funnel traffic.
Each stage has different intents and will be directly to different pages on your website. However, our goal remains the same, to help your potential customers find you, instead of your competitors.
It’s not uncommon for businesses to generate sales/ inquiries within 24 hours of the ads going live.
Just because you’re getting clicks and sales, it doesn’t mean the campaign is a success and performs optimally.
We’ll review what searches are leading to clicks and what leads to conversions and optimise the campaign daily. We refer to this process as ‘fine-tuning’ the campaign.
Our optimising process has over 100 metrics we review ranging from ‘browser type’ to ‘time of the day’ the conversion was generated.
Book a discovery call with our team now. Let us show you how we can optimise your online presence to deliver increased targeted traffic and incredible sales results.
Joshua George is the founder of ClickSlice, an SEO Agency based in London, UK.
He has eight years of experience as an SEO Consultant and was recently hired by the UK government for SEO training. Joshua also owns the best-selling SEO course on Udemy, and has taught SEO to over 100,000 students.