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Our answers to your questions about our services.
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An ecommerce growth agency helps online stores increase their sales performance.
This includes optimising website traffic, improving conversion rates, enhancing user experience, and implementing effective digital marketing strategies. AT ClickSlice, we use a combination of SEO, PPC, social media marketing, and content marketing to achieve our clients’ growth objectives.
At ClickSlice, we specialise in growth strategies tailored for ecommerce brands. Our services include SEO, long-term digital PR strategies, paid ad campaigns, and expert web development and design.
Growing an ecommerce business is tough because it involves an extensive knowledge of digital marketing, alongside your role as a product manager / creator and entrepreneur. Having an ecommerce growth agency on your side can make growing your ecom business easier, as they are able to handle the complex parts of marketing your product, while you take care of the rest.
The growth phase of an ecom business lasts for 1-5 years.
All ecommerce businesses are different, but for sustainable results, we ask our clients to commit to regularly working with us over the long term.
Search engine optimisation (SEO) is the process of optimising a website to get it onto the first page of Google.
To put it simply, page 1 of the SERPS = More visibility, more traffic, more sales.
The price of SEO varies depending on the quality of SEO you’re receiving. This is exactly why you will see some “SEO agencies” selling packages and charging as little as £250/m. Whilst they may sound appealing, you’ll never generate any results, and it will result in money going down the drain.
We don’t work on packages as no campaign is the same; what website X needs will be different to what website Y needs. ClickSlice’s prices start from £2,000/m + VAT.
All our campaigns are built to provide your business with a minimum 10x ROI, meaning for every £1 you spend, we aim to give you £10 back.
A keyword refers to the phrases that your potential clients are likely to search for on Google.
Choosing the best keywords for your website is very important for generating targeted traffic to your website and covering that traffic into customers. The keywords are the foundation of the SEO campaign, our keyword research process is one of the most advanced and detailed in the industry.
The first part of an SEO campaign is to identify what keywords you want to target. Once identified, you need to optimise your website content around those specific keywords, this process is referred to as on-page SEO.
Once on-page SEO is completed, we move onto off-page SEO, typically referred to as Link Building (see below). Link building is the process of securing mentions of your website on external websites. This has two benefits:
Google ranks websites based on how good their on-page and off-page SEO is.
Link building (also known as backlinks) is the process of securing targeted media coverage to help increase your websites trust and authority. The simplest way to view a backlink is as a vote of confidence. If five websites are linking to your website, then you have five votes of confidence.
The more confidence your website has, the higher your website will rank. However, like anything when it comes to SEO, it’s important to prioritise quality over quantity. Five backlinks from poor-performing websites or from websites flagged by Google to be a scam will decrease your own site’s performance, resulting in decreasing traffic.
This is why it’s critical for businesses to use a reputable SEO provider, like ClickSlice, and not fall victim to volume backlink providers, who are likely to undo all your hard work.
This varies greatly per client and per product. We’ve got some clients on page 1 in as little as one month, other clients, it can take up to 12 months.
The keywords you want to target and how much SEO work has already been done on your site play a big part in determining this.
If you’d like an accurate time for your specific business, get in touch with us here and we’ll be happy to provide a more case specific answer.
Yes! Blogging is a great way to target non-commercial keywords and drive traffic to your site, that you can then filter through to your main products and services.
For example, if we partner with a jewellery business, we’ll publish relevant blog content like, ‘how to clean your jewellery’ and ‘how to choose gold or silver jewellery’. This will help us rank for appropriate keywords.
The more keywords you rank for, the more traffic and sales your website generates.
Paid ads are digital ads that an ecom store can buy to promote their products on various platforms. At ClickSlice, we use PPC ads on search engines such as Google, Yahoo! And Bing, plus social media sites like Instagram and Facebook.
SEO and PPC marketing are not exclusive. If your business is ranking organically for some keywords, you can still increase your traffic and revenue by including paid ads in your growth strategy.
At ClickSlice, we’re interested in giving you the best ROI possible, so we build tailored ecommerce growth strategies around all the tools we have at our disposal.
We manage a variety of paid advertising platforms to ensure your business reaches its target audience effectively.
These include Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and more. Our paid ads team is skilled in creating and optimising campaigns across these platforms to maximise your ROI.
At ClickSlice, we measure success through a combination of KPIs such as click-through rate (CTR), conversion rate, cost per acquisition (CPA), return on ad spend (ROAS), and—most importantly—overall campaign ROI.
We begin with in-depth research to understand your target audience’s demographics, interests, and behaviours.
Then, our expert team uses this data to create highly targeted and segmented ad campaigns that ensure your ads reach the right people at the right time. This strategy helps increase engagement and conversion rates.
Absolutely! We’re a full-scope ecom growth agency, which means we do all our copywriting and graphic design work in-house. We create the entire ad funnel, including copy, graphics, landing pages, set-up, and more.
Transparency is vital for us at ClickSlice. That’s why we provide you with a bespoke dashboard to monitor your campaign around the clock, plus quarterly review check-ups, which we like to do in person.
Digital PR is media relations for your brand over the internet. It includes increasing the reach of your business via creating and distributing press releases, securing media coverage, and building relationships with online publications.
For ecommerce businesses, digital PR by ClickSlice can drive traffic, boost search engine rankings, and enhance brand credibility.
Our expert copywriting team produces a variety of content types to support digital PR campaigns, including press releases, guest articles, blog posts, infographics, and video content.
Each piece is tailored in-house to fit your target audience and the specific goals of our campaign, so we can guarantee maximum engagement and media coverage.
Absolutely. All of our ecommerce growth actions work together to ultimately create a holistic marketing strategy.
Paid ads increase your brand’s awareness, which is then reinforced via your PR campaigns. All this funnels traffic into your site via backlinks and direct traffic, signalling to Google that your business is a reliable authority for your keywords.
If you have a site hosted on a third-party platform, you might want to switch and build your own website store on a platform like Shopify or WooCommerce. Alternatively, you might have built your site on a platform like Webflow, which makes it challenging to scale.
We offer a wide range of website development services, including custom website design, e-commerce platform integration, responsive web design, and performance optimisation.
Our goal is to create a user-friendly, high-performing website that meets your store’s needs and builds a fantastic online presence.
Having a website is only half the battle. The rest is all about getting your website to perform at optimal levels. This means page speed enhancements, image optimization, database cleaning, and code adjustments.
Our team also monitors your website’s performance metrics and makes rapid adjustments to guarantee fast loading times and a great user experience— both factors that are crucial for retaining customers and improving SEO rankings.
With an international team, we can offer 24/7 monitoring and emergency support to quickly address any issues that come up – even if you’re sleeping!
Our team is equipped to handle unexpected downtime, server errors, and any other problems, meaning your site is always up and delivering a great shopping experience to your customers.
Absolutely. Building an ecom site is just the first step. Then, your site needs regular updates, maintenance and check-ins. Our in-house development team does this all for you, leaving you with a site that is hands-off and easy.
Book a discovery call with our team today and learn how our growth experts will scale your ecom brand.
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