The Shopify SEO Agency You Wish You Discovered Last Year

SEO can bring more traffic to your Shopify store by improving your website’s visibility and ranking on search engines such as Google. Here are a few ways that SEO can drive more traffic to your site:

• Keyword optimisation: By targeting relevant keywords in your website’s content, meta tags, and other on-page elements, you can improve your website’s visibility and ranking for those keywords, which can result in organic traffic from search engines
• Technical optimisation: A technical audit for SEO can help ensure that your website is easily crawlable and indexable by search engines, meaning that your website will appear in search results. A ClickSlice technical audit will also optimise the URL structure and site structure of your Shopify store.
• Link building: Building high-quality backlinks to your site from other relevant websites can increase your site’s visibility and authority, resulting in more traffic from your customers’ organic search.
• Mobile optimisation: With the majority of traffic coming from mobile devices, mobile optimisation can help ensure that your website is easily accessible and readable on mobile devices, which can result in more traffic from mobile users.

By following best practices for SEO and continually optimising your website, you can improve your website’s visibility and ranking on search engines, which can result in more traffic and ultimately more sales and revenue for your Shopify store.

You should be aware of the search terms your customers are using to look for business-developing platforms on the internet. Having on page content that is relevant and that is informed by keywords will help you improve SEO results. Search terms and keywords are important to your platform’s SEO campaign and so your keyword research should concentrate on two things:

• broad search terms that generate high traffic.
• service-specific keywords for clients looking for products on your platform.

At ClickSlice, keyword research is included in our SEO strategy for your business. Our Shopify SEO experts help you create a content marketing strategy based on keywords, and our expert content writing team helps you create outstanding content that drives ecommerce sales.

Product descriptions can play a significant role in improving SEO for your e-commerce website or online store. Here are a few ways ClickSlice help optimise your product descriptions for SEO:

• Use keywords: Incorporate relevant keywords into your Shopify site. These should be keywords that potential customers might use when searching for products like yours.
• Make it unique: Make sure that each description is unique and not copied from other sources. Google may penalise your website for duplicate content. Optimise for readability: Keep your on page content easy to read and understand.
• Use headings, bullet points, and short paragraphs to break up the text and make it easier to scan.
• Use images and videos: Use images and videos to supplement your content. Not only do images make your website more visually appealing, but they also give sites like Google more information to work with when categorising your site in the search engine results pages.
• Use Alt tags: Use alt tags on images to provide more information about the image to Google and to people who are visually impaired. This will increase your search visibility.

By following these tips, you can create descriptions that are not only helpful for your customers but also optimised for SEO. Remember, good SEO is about providing value to both users and search engines like Google.

Shopify websites can face a number of common SEO issues that can impact Shopify sales and visibility on search engines like Google. Some of the most common issues include:

• Duplicate content: Shopify websites often have a large number of product pages with similar or identical content, which can result in duplicate content issues that can harm their search engine visibility. Many Shopify stores simply duplicate their descriptions or content from their suppliers’ sites, causing their site to drop in the search rankings. At ClickSlice, our SEO strategies include helping your business create optimised, unique content.
• Thin content: Some e-commerce websites have product pages with very little content, which can make it difficult for search engines to understand the relevance of the page. At ClickSlice, we identify these pages in our technical SEO audit, and resolve issues by creating outstanding content to increase traffic and sales.
• Missing or duplicate title tags and meta descriptions: These are important elements of on-page SEO and are used by search engines to understand the content of a page. Again, these issues are picked up on by our technical SEO team, who work to resolve them from the beginning.
• Slow page load times: E-commerce websites can be resource-intensive and can suffer from slow page load times, which can harm their search engine visibility and decrease organic traffic. Our in house Shopify SEO experts help resolve slow load times of ecommerce stores, helping your customers stay on your site and increasing conversions.
• Limited backlinks: E-commerce websites may have limited backlinks pointing to their site, which can make it difficult for them to compete with more established sites in their niche. If this is the case, all your SEO effort will be wasted. Our ClickSlice Shopify specialists create you a comprehensive backlinking strategy, helping increase your position in the search rankings.

By identifying and addressing these common SEO issues, Shopify website owners can improve their visibility and ranking on search engines like Google. This drives more targeted traffic to their site, ultimately resulting in increased sales and revenue.

With clients including the British government and an average ROI of 1500%, we like to think ClickSlice is the best Shopify SEO company in London!

When looking for a Shopify SEO agency, it’s important to look for an agency that specialises in e-commerce and Shopify. Your Shopify store has specific technical SEO requirements, and so you must work with an SEO partner who understands this specific ecommerce platform. ClickSlice is an experienced Shopify SEO company, with a proven track record of generating results via increasing organic traffic and increasing online sales.