Digital PR Agency London

Much like SEO, PPC, influencer and content marketing, digital PR is a marketing method designed to attract more eyeballs to your business, products, or services. And while we can’t speak for any other digital PR agencies in London, we can tell you a little bit more about what you can expect in terms of digital PR if you work with us.

As SEO is our bread and butter, above reputation management and brand awareness, the core focus of the digital PR campaigns we run is to help our clients acquire high authority links from major publications.

That being said, our digital PR services are flexible and tailored to your business. So, we’re always open to hearing about your needs and goals and helping you achieve them.

Unlike traditional PR, which mostly relies on traditional media coverage such as print media placements and broadcast outlets, digital PR campaigns are carried out entirely in the digital space.

And since digital PR campaigns are carried out on the internet, their performance can be closely monitored, which is crucial for measuring the effectiveness of the campaign, making data-driven adjustments to the digital PR strategy, and maximising ROI. None of the above is possible with traditional PR.

Aside from being able to measure the performance of a PR campaign, digital PR allows businesses to target a very specific audience. This massively reduces the waste of resources, which are spent on attracting the attention of people who won’t be interested in your brand, product, or service – as is typically the case with traditional PR.

While most businesses focus on SEO, PPC, and growing their social media profiles, few pay attention to digital PR. And while that’s a real shame, it’s also a great opportunity for you to tap into a marketing channel that is often overlooked and underappreciated.

When an online PR campaign is executed correctly, it’ll get your business in front of your target audience, help you build brand awareness, and acquire high-quality backlinks. As a result of that, over time, you’ll start to see an increase in search engine rankings, which will positively reflect on your organic traffic and revenue.

Not only that, but digital PR can also carve the way you want the public to perceive your brand, which is an extremely powerful long-term tactic to increase customer lifetime value.

To put things into perspective, there are no drawbacks to launching a digital PR campaign for your business. When done right, it’ll bring nothing but great opportunities to increase your brand awareness, the organic traffic to your site, and help make you the authority within your industry.

Whether you’re looking for a healthcare, finance, fashion, or B2B tech PR agency, choosing the right PR specialists for the job is crucial. That being said, doing so is easier said than done.

Having worked in the digital PR industry for many years, here are a few things that we recommend you to lookout out for when choosing a digital PR agency to take charge of your campaigns:

• The number of years of experience they have in digital PR
• The results they have generated for their clients
• The type and size of businesses that they’ve worked with in the past
• If they offer any guarantees on their services
• How transparent and open to communication they are

If all of the above sounds like a digital PR agency that you’re looking for – you’ve come to the right place. Get in touch with our digital PR team today and let’s have a chat.

Having worked on digital PR campaigns for a long while, we know every trick under the sun that can help us get you covered at major publications such as Yahoo, Forbes, and VOGUE. While we won’t go into too much detail on the tactics we use, we’d be happy to share with you a method that we see tremendous success with.

This method revolves around creating linkable assets. This could be anything from infographics and brain teasers to maps and optical illusions. Once these assets are created, we’ll send them out to relevant journalists, who can use them to support their content in exchange for a mention.

And that’s just one of the strategies we use. The exact method we’ll go for will depend on your business, what you’re trying to achieve, and the journalists that we’re targeting.

To measure the success of your digital PR campaign, we will use a handful of different tools. Two of the tools that we like to use the most include Ahrefs and Google Analytics. The reason why we like to use Ahrefs is because it helps us keep track of incoming backlinks and monitor the increase of people searching for your brand on search engines like Google.

As far as Google Analytics is concerned, it’s a fantastic tool, which will help us monitor your site’s growth in organic traffic, new sessions, and other key traffic-related data. If you decide to schedule a consultation call with our team, we’ll walk you through everything you need to know about having a digital PR campaign with us, including how we go about measuring results and reporting them to you.

Absolutely. Although every business is different, the truth is that the core principles around deploying a successful digital PR campaign remain the same. We’ve done it for all our clients, and we can do it for your business too, regardless of how big or small it is or the industry that it operates within.

If you browse through our digital PR case studies, you’ll see that we’ve worked with a variety of businesses and the results speak for themselves. If you have any concerns or would like to talk about how a digital PR campaign can benefit your business, product, or service, get in touch and we’ll have a chat.

So you finally want to jump the ship? Get on board. Taking advantage of our digital PR services is extremely easy. All you need to do is find a time and date that works with you and book a call with our digital PR team. Alternatively, you can give our digital PR team a call at 020 3287 3638 or send us an e-mail at hello@clickslice.co.uk.

PR agencies are the ultimate reputation managers, helping your business tell its story and reach its audience.

They specialise in crafting compelling stories, securing media coverage, managing crises, and building relationships with influencers and journalists. In a nutshell, they help elevate your brand’s image and visibility through various media channels.

Yes, absolutely. One of the most valuable roles of a PR agency is crisis management. When a reputational crisis strikes a brand, it can spread like wildfire online and across traditional news outlets. PR agencies are equipped to handle these high-pressure situations with swift and effective responses, minimising potential damage to your brand’s reputation.

A good digital PR agency has experienced crisis management teams. PR agencies understand the importance of transparent and proactive communication and work diligently to address the crisis head-on, communicate honestly with stakeholders, and take immediate steps to resolve the issue.

By having a crisis management plan in place, our PR agency can help you and your brand navigate through challenging times, protect your brand’s image, and build trust and credibility even in the face of adversity.

PR is a powerful tool for managing and enhancing your brand’s online reputation. Strategic PR marketing can help you control the narrative surrounding your brand, address any negative publicity, and highlight your brand’s positive attributes. Through media placements, influencer marketing collaborations, and thought leadership content, public relations can establish your brand as a credible and trustworthy authority in your industry. By consistently promoting positive messages and engaging with your target audience, PR can shape a strong and positive online reputation for your brand.