As a car dealership your business needs to be visible to get people in your showroom and aware of your services. Sure people may drive past your premises and word of mouth always helps, but can these really keep your dealership afloat? To really shine and attract the maximum number of customers you need a diverse marketing strategy and this should include SEO. SEO is the process of optimizing...
SEO is a huge industry and within this broad category there are sub-divisions of SEO services that cater to specific types of businesses. If you have a large company with multiple departments and want to maximize your online presence an enterprise SEO service could be the way forward. Enterprise SEO targets the largest companies that want to compete for the top spots on SERPs for various...
So, you have started your carpet cleaning business and the first few clients have been a roaring success. Everything looks fantastic but you realize that you can still take more work on and have plenty of excess capacity! What to do? You wonder how you can attract more customers and market your carpet cleaning business successfully? One of the most effective ways to do this is to use digital...
Keywords are absolutely essential when it comes to SEO performance. Your keywords help Google and other search engines understand what your website is about, which makes it easier for your site to rank within the right niche. Having keywords placed correctly also makes it easier for visitors and users to navigate your site, so it’s non-negotiable if you want to SEO-optimise your website.In...
If you know anything about SEO, you’ll already know that having lots of 404 error pages on your website is a big no-no. 404 error pages negatively impact the user experience, and can even negatively impact your bounce rate. And when Google’s bots crawl your site, having an excessive number of 404 error pages can negatively impact your site’s reliability – and perhaps even your ranking....
Whether you’re a seasoned pro or just getting started with your blog, one thing is for sure – you want increased traffic. While there are many ways to go about this, one of the best ways is to use blog comments. By taking the time to comment on other blogs in your industry, you can build relationships with other bloggers and attract new readers to your blog. Commenting on popular...
Offline marketing methods like business directory listings and word of mouth play an important role in the success of dental clinics. Many people will simply choose a dentist surgery because their family uses it, or because they found it in the yellow pages and it’s nearby. That only accounts for a percentage of your potential customer base though and if you want a steady influx of new...
When it comes to SEO, all optimisation techniques are equally as important. But when it comes to title tags, you really can’t afford to be making mistakes. Your title tags are usually visible just above the URL of your web page, and provide a clear indicator to both visitors and Google about what type of content the web page contains.If you have lots of duplicate title tags, this can be bad...
When you’re the owner of a chiropractic business, the internet is your greatest ally when it comes to finding new patients and clients. If you’re looking to increase traffic on your chiropractic website, this guide is going to cover absolutely everything you need to know. Let’s take a look!
What is website traffic?
Website traffic refers to the number of...
There are many myths in the world of web design and SEO and misinformation is rife so it can be difficult to discern fact from fiction. Unless you are in the know you can quickly become bamboozled and befuddled and with such intense online competition it’s easy to get things wrong. One common phrase we hear so-called WordPress experts tell their clients is that websites created using this...
