Certain companies are everywhere and they stick in your mind – this is no coincidence; it’s because they have carefully crafted their online presence. A strong online presence is hugely beneficial for businesses as it cements your brand awareness, helps raise your reputation, and ultimately can boost sales and profit. But how do you do this? Is there a magic formula to follow so your...
Social media is a great way to engage with clients, share your work, and promote your brand as a photographer to the world. We get that it’s difficult to know where to start and what to do and we see many photographers simply posting photos and expecting great results. This isn’t the best way to build your social media following and it takes more effort and a detailed approach using various...
Google Analytics is a superb tool that can help improve your SEO and take your photography website or online store in the right direction. It gives you a wealth of information and statistical data about how your website is accessed and used. As a photographer a website is a vital marketing tool to showcase your work and give potential customers information about your services. You can use it...
So, you have your fantastic new dental website and can’t wait for the patients to start flocking in. But the weeks pass by and there doesn’t seem to be any improvement, what is happening? Surely a website should attract hundreds of new potential customers? Indeed it should but a key aspect to make this happen is SEO – Search Engine Optimization. This is a vital process and something that...